Help visitors find their perfect products with Tweakwise
Maximize sales by ensuring visitors effortlessly discover, engage with, and convert through your content. Tweakwise offers AI-powered tools for a seamless and personalized shopping journey.
What is Tweakwise?
Born from a growing need in the world of e-commerce for manageable control over the positioning and sorting of products, grown into a comprehensive suite for personalized search and discovery. Tweakwise helps online store managers present the most effective and attractive product range to each customer, even personalizing shops for each visitor using advanced technologies. The suite contains non-black box tools for managing site search, filtering, sorting, recommendations, and personalization and even lets webshops set up decision aids to help end users reach their perfect product, raising conversion and average order values in online stores.
Merchandising is one of those words that you will find all over the e-commerce market but may sound vague or difficult. It really is not, though, and the concept it refers to holds several key elements for your webshop’s success. Merchandising refers to the art of positioning products in a store. In brick-and-mortar stores, this is nothing new.
Key benefits
Increase customer loyalty and revenue
by enabling diverse in-store and cross-channel experiences with enhanced personalization, flexibility, and innovation.
Raise conversion and add-to-cart rates
by optimizing the order of products in online stores, and offering the most fitting options for filtering and sorting.
Reduce store IT costs and complexity
by eliminating the need for separate solutions for different aspects of online stores. All-in-one is the way to go.
Cut time spent managing your online store
by streamlining and automatic processes and cutting maintenance times by 60%, you have time for higher level activities.
Key features
Explore the comprehensive suite of features designed to streamline your online store management and helping your visitors convert to customers.
AI-powered site search
Smart filters respond to visitor behavior
Integrate business rules into product grid
Manage products and categories
Use all available data to optimize merchandising
Personal shopping experience for every visitor
Set up easy decision aids
In-product reporting for effective optimization
Full control over your site search functionality
Experience seamless real-time management of your site search and help your visitors find what they’re looking for by optimizing your search algorithm.
Let the algorithm search through product properties and other data for the best possible matches.
Integrate AI-powered synonyms, redirects, and typo correction to help your visitors along.
Show attractive category and product recommendations in the search box to make the most of search interactions.
Advanced filtering and sorting
Boost in-store conversions, by utilizing product and external data in your sorting and filtering functionalities. Integrate your own business rules into your product listings to influence turnover.
Push certain brands, products or any selection of data to prominent positions in your online store.
Filters respond to usage and will sort their options and values according to the wisdom of the crowd
Sorting methods can be powered up with user data to offer every visitor a unique product range
Logistiekconcurrent, who supply all kinds of businesses that have logistic processes with goods they need. Think boxes, pallets, freight manifests, tape, and many hundreds of other categories. When their imlementation partner iO introduced them to Tweakwise, many of the challenges they faced in making their webshop more user-friendly were overcome.
Raise average order values with recommendations
Create more relevance in your shop by showing effective upsell and cross-sell recommendations on the most important pages like the homepage and checkout page. This will lead to up to 80% more add-to-carts, that’s a big impact on turnover!
Apply business rules to tweak your recommendations. Create multiple containers with different rules, and be in control without a black box.
Place recommendations in marketing emails to send personalized product emails with your business rules into customers’ inboxes.
Display recommendations for the latest trends on your homepage, last viewed products in your lister page, and cross-sell on product detail pages and in checkout.
Show visitors their favorite products more often and help them by showing products from their favorite categories or brands
Real-time shopping assistance in your online store
The assistance you can get in a physical store is an aspect of shopping that is still a challenge to recreate in online commerce. Tweakwise Guided Selling offers the solution: question and answer dialogs that results in filtered search results. Let your visitor immediately get to the right product.
A Guided Selling dialog helps visitors find what they need with intuitive, visual questions.
Set up your own dialogs that filter your product range automatically based on your visitor’s answers.
Fully customizable dialogs let you apply your corporate identity in the questions and answers.
Frequently asked questions
What results can I expect from Tweakwise?
While results may vary for each shop depending on the market and various variables, an increase of 16% in conversion rates is the minimum expectation. Depending on which Tweakwise features you use, you can also expect an rise in add-to-cart rates of around 80%. Besides, Tweakwise will take a lot of work out of your hands, so you can focus on effective optimization and other fun things while the technology does the work.
What sets Tweakwise apart from similar solutions?
Tweakwise gives you all the control over your webshop’s site search, filtering, sorting, and recommendations and gives you the tools to personalize every visitor’s shopping journey. This puts you at the head of what feels like a complete, experienced e-commerce team. But you can do it alone or with just a few colleagues. Tweakwise is quick to implement, easy to use and gives you full control over your shop. Enough talking, let us show you in a demo!
Which e-commerce platforms does Tweakwise support?
We support any platform. Simply integrate by placing a script in your webshop or choose the full API integration. For Magento, Shopify, Shopware, Vendre, Sana Commerce, and Core-suite, you will find our convenient direct native integrations.