Jessica Ifker Delpirou is stepping in as the new CEO of the Commerce Business Unit

Orisha announces the appointment of Jessica Ifker Delpirou as Chief Executive Officer of Orisha Commerce.
Jessica Ifker Delpirou takes the helm of the Business Unit with the ambition of consolidating Orisha Commerce’s position as a leading European player in unified commerce and accelerating its growth in the market.
Jessica Ifker Delpirou takes over as head of Orisha Commerce
After 10 years as CEO of Openbravo, Marco de Vries stept in as CEO of the Business Unit Orisha Commerce in July 2023. Since then, he has guided the organization through its consolidation as a provider of SaaS solutions for unified commerce in Europe and Latin America.
Jessica Ifker Delpirou officially took up the position of Chief Executive Officer of Orisha Commerce on July 1st, succeeding Marco de Vries. Jessica brings to this role a strong track record in leading major companies and investment funds.
As a former Operating Partner at Serena, she supported founders and teams on key strategic issues such as growth, international expansion, sales and marketing, as well as organization and governance. Prior to joining Serena, she held general management positions at Meetic (Match Group), Made.com, and PayPal, leading development and expansion across several European markets. She was also Managing Director of BforBank (Crédit Agricole), where she was responsible for the bank’s digital transformation. In addition, she serves on the boards of several brands and retailers, both digital and brick-and-mortar, and is actively committed to promoting diversity in entrepreneurship.
Jessica Ifker Delpirou’s goal is to consolidate Orisha Commerce’s position as a European leader in unified commerce. Under her leadership, the company aims to accelerate product innovation, drive its development across Europe, and support brands and retailers in their omnichannel and technological strategies. She also seeks to strengthen an inclusive, innovative, and sustainable corporate culture.
These strategic priorities will be defined in close collaboration with the teams in the coming weeks.
Alexandre Fretti CEO of Orisha
This appointment comes as Reda Mahfoud joins Orisha Real Estate as CEO. Both moves are part of the group’s ongoing consolidation process, led by Alexandre Fretti, who has served as CEO of Orisha since last June.